berok zindagi press conference in ahmedabad
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#BerokZindagi public awareness on respiratory diseases launched in Ahmedabad

#BerokZindagi a public awareness campaign was launched to educate and encourage patients suffering from Obstructive Airway Diseases (OAD) and Chronic Respiratory Diseases (CRD). The awareness campaign is launch under the aegis of Cipla to manage and control the disease.

Chronic Respiratory Diseases (CRD) is one of the most common causes of disease burden, in India. CRD includes asthma and chronic obstructive pulmonary disease (COPD) which can together account for an estimated burden of about 100 million individuals. Recent trends show that instances of chronic respiratory diseases are on the rise in India.

#BerokZindagi, the campaign will help establish the fact that OAD and CRD is not a debilitating factor. It also strives to establish inhalers as the smartest choice to combat the illness. The campaign aims to eliminate stigma around inhalation therapy and make it more socially acceptable and enable patients to live a life without limits.


#BerokZindagi, awareness campaign to educate India on how inhalation can transform the life of Respiratory patients.

Dr Rajesh Solank,HOD Civil Hospital, Dr Narendra Raval Chest Physician Raval Chest Care Clinic, Mr Shourav Mukherjee, Senior Vice President Cipla Respiratory briefed about the health awareness campaign for patients with respiratory diseases.

berok zindagi launched in ahmedabad
berok zindagi launched in ahmedabad

The health awareness campaign is being supported by Bollywood and Hollywood fame actress Priyanka Chopra.

In Ahmedabad a press conference was held in Hotel Crown Plaza on 7th Sepmber 2018.