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Cycle Pure Agarbathies unveils PFIS enabled “Sandalum Agarbathies” in Gujarat

Introduces (PFIS) Pure Fragrance Infusion System powered agarbathi, enabling power of two agarbathies in one

  • Crafted using flowers offered at places of worship

Ahmedabad, January 8, 2019: Cycle Pure Agarbathies, the most preferred puja brand for millions of households in India from homegrown conglomerate NR Group, launched Pure Fragrance Infusion System (PFIS) enabled “Sandalum Agarbathies” in Gujarat, today. Mr. Arjun Ranga, Managing Director, Cycle Pure Agarbathies unveiled the new age technology, which packs one agarbathi stick with the power of two.

Speaking about the product, Mr. Arjun Ranga, Managing Director, Cycle Pure Agarbathies, said, “Being the pioneer in the agarbathi market we understand the requirements of the changing time. For sustainability, we have used flowers in our productcollected from the places of worship,which would otherwise contaminate our water bodies. On the technology front, we have introduced PFIS, which will change the course of the home-worship market in India. With these innovations in place, we are confident that our product will create an aromatic environment for our consumers and elevate the experience holistically.”

PFIS is a patented technology from themarket leader Cycle Pure Agarbathies, which is entering the marketfor the first time with SandulumAgarbathies. This innovation has significantly enhanced the fragrance emission power of the agarbathi per stick. The PFIS aims to set new standards for the agarbathi, in terms of strength, fragrance and emission. This first-of-its-kind innovation is a scientifically proven advanced technology that will provide quality product along with value for money to the consumers.

Sandulum Agarbathies is an exclusive range infused with the royal scent of Sandalwood from Mysuru, the land of royalty, grandeur and splendor. The woody earthy aroma of Sandal has an unprecedented power of creating a spiritual ambiance. Cycle Pure Agarbathies has also amalgamated flowers from the places of worship in their newest product range, allowing the consumers to take home a fresh and sacred fragrance. The flowers offered atNanjundeshwara temple,Chamundeshwari temple and Sri Lakshmi Venkataramanaswamy Temple in Mysuru, have been used in crafting these agarbathies.  In the near future we will also be sourcing flowers from Somnath Temple, PrabhasPatan, Shree Chamunda Temple, ChotilaTalukaand Ambaji Temple, Banaskantha District, Gujarat.

The brand has extended their home worship segment with these innovative and user-friendly products.  The latest offering will cater to all the puja needs of the consumers with a pure and aromatic experience.  The products are available in the market as well as on the following website https://www.cycle.in.